Anyone who works ballot question campaigns will tell you, confusing language almost always results in votes against the question. Ballot titles are a big deal. If voters don’t understand they will often vote it down because they don’t understand it. I’ve written about misleading ballot titles here.
What do you think of these recent ballot titles?
San Antonio, Texas, Voters approved an amendment to require public votes before allowing for light rail or streetcar track.
SHALL THE CITY CHARTER BE AMENDED TO PROVIDE THAT NO GRANT OF PERMISSION TO ALTER OR DAMAGE ANY PUBLIC WAY OF THE CITY FOR THE LAYING OF STREETCAR OR LIGHT RAIL TRACKS SHALL EVER BE VALID, AND NO FUNDS SHALL BE APPROPRIATED AND NO BONDS OR NOTES SHALL BE ISSUED OR SOLD FOR THE PURPOSE OF STREETCAR OR LIGHT RAIL SYSTEMS, UNLESS FIRST APPROVED BY A MAJORITY OF THE QUALIFIED ELECTORS OF THE CITY VOTING AT AN ELECTION CONTAINING A PROPOSITION SPECIFICALLY IDENTIFIED FOR AND LIMITED TO SUCH PURPOSE?
Yes or No
Arlington, Texas, Voters approve a ban on red light cameras.
Addition of Section 12 of Article X of the City Charter to prohibit photographic traffic signal enforcement.
For or Against
I consider this a little more confusing. Voters approved it 59% to 41%
Michigan voters denied a tax increase measure to fund roads.
A proposal to amend the State Constitution to increase the sales/use tax from 6% to 7% to replace and supplement reduced revenue to the School Aid Fund and local units of government caused by the elimination of the sales/use tax on gasoline and diesel fuel for vehicles operating on public roads, and to give effect to laws that provide additional money for roads and other transportation purposes by increasing the gas tax and vehicle registration fees.
The proposed constitutional amendment would:
• Eliminate sales / use taxes on gasoline / diesel fuel for vehicles on public roads.
• Increase portion of use tax dedicated to School Aid Fund (SAF).
• Expand use of SAF to community colleges and career / technical education, and prohibit use for 4-year colleges / universities.
• Give effect to laws, including those that:
- o Increase sales / use tax to 7%, as authorized by constitutional amendment.
- o Increase gasoline / diesel fuel tax and adjust annually for inflation, increase vehicle registration fees, and dedicate revenue for roads and other transportation purposes.
- o Expand competitive bidding and warranties for road projects.
- o Increase earned income tax credit
Should this proposal be adopted?
Yes or No
Confusing? Voters shot this down 80% to 19%.
A referendum can be even more confusing. Sturgis, Michigan voters voted to keep this law 69% to 31%.
Should the City of Sturgis repeal Part II – Chapter 10 Animals– Article II Dogs and Cats –Section 10-33 of the City of Sturgis Code of Ordinances?Sec. 10-33. – Operating a dog kennel in city prohibited.No person, group of persons, association or corporation shall keep, operate, or maintain a dog kennel within the limits of the city. A dog kennel, as used in this section means any establishment wherein or whereon more than two dogs are owned, kept, or harbored. This section shall not apply to the owning, keeping, or harboring of any dog pups until they attain the age of four months.Yes or No
As you can see, ballot titles are not always easy to understand.